Alright, our honeymoon and subsequent trip up to New York have really interfered with our television schedule, which is tragic, I know. It really wasn't a problem for anything, until we were cruising for something to watch during the football commercials last night. We saw that our guilty pleasure show was on: "The Hills."
Now, our Monday's have been somewhat free for a few weeks, so it was kind of disappointing to find out that last night was episode 7 of the show. When we turned the "last week's episode" on, we discovered the most amazing new marketing tool. During the episode, user-created comments were displayed on-screen - it was fantastic. I had to stop uploading the wedding photos to Kodak to watch the comments, which were hilariously snarky. MTV - you guys are geniuses.
I'm not sure if all the re-runs have the backchannel comments, but the Monday night pre-episodes definitely do. To compete, users log on during the new shows and enter and vote on comments posted by other viewers.
Tuesday, September 23, 2008
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment